I've already looked at some posters from my previous research, but i wanted to take a closer look at some of the conventions of movie posters. Just from looking at a film poster you can almost always correctly guess what genre it is, just by its use of colour and pictures. The poster for drag me to hell is a typical horror poster. The picture depicts a girl screaming, being pulled down by the arm of what looks like a zombie or something, and the flames add to the scary nature of the picture. Also the dark,dull colour of the picture in the background emphasises the genre of the film as being serious. This is contrasted in the poster for Up. The poster is made up almost entirley of bright colours, those mainly coming from the balloons on the house, but also the clear sky in the background. As well as this, the little boy (Russell) is clearly smiling, suggesting the film is of a happy nature, the complete opposite of the poster for Drag Me To Hell. The poster for burn after reading puts its main focus on the famous names starring in the film. With just a plain white background, all eyes go directly to the pictures of the people in the film, who are all well known actors, like George Clooney and Brad Pitt. Films like this, with big names filling the cast, have the option to use that as the main selling point for the fi
lm. Films like Up, which is an animated film, dont have the option to sell the film by who is in it, as you dont see them in the film anyway, you only hear them. The film itself is formed around the concept of the house that gets lifted off the ground by lots and lots of balloons. When a film has an iconic, memorable scene, such as this, it is often used to advertise the film in all types of media, be it trailer or poster, as the majority of people who went to see Up, knew it to be the film with all the balloons carrying a house. Up also has the luxury of a very well known production company making it in Disney PIXAR, which is also put on the poster to attract any people who are fans of PIXAR, but haven't heard or seen of Up yet, knowing its a disney film will instantly gain the film audiences. Another common convention of film posters is to have a slogan, representing the story of the film, on the poster along with the title. For films like Drag Me To Hell, a couple of short sentences have been used to swiftly describe the character seen on the poster, but on the poster for Burn After Reading, a short slogan has been used to give people whose first recognition of the film is this poster, a small taste of what the film is about, it also often relates to the genre of the film.
I've already looked at some posters from my previous research, but i wanted to take a closer look at some of the conventions of movie posters. Just from looking at a film poster you can almost always correctly guess what genre it is, just by its use of colour and pictures. The poster for drag me to hell is a typical horror poster. The picture depicts a girl screaming, being pulled down by the arm of what looks like a zombie or something, and the flames add to the scary nature of the picture. Also the dark,dull colour of the picture in the background emphasises the genre of the film as being serious. This is contrasted in the poster for Up. The poster is made up almost entirley of bright colours, those mainly coming from the balloons on the house, but also the clear sky in the background. As well as this, the little boy (Russell) is clearly smiling, suggesting the film is of a happy nature, the complete opposite of the poster for Drag Me To Hell. The poster for burn after reading puts its main focus on the famous names starring in the film. With just a plain white background, all eyes go directly to the pictures of the people in the film, who are all well known actors, like George Clooney and Brad Pitt. Films like this, with big names filling the cast, have the option to use that as the main selling point for the fi
lm. Films like Up, which is an animated film, dont have the option to sell the film by who is in it, as you dont see them in the film anyway, you only hear them. The film itself is formed around the concept of the house that gets lifted off the ground by lots and lots of balloons. When a film has an iconic, memorable scene, such as this, it is often used to advertise the film in all types of media, be it trailer or poster, as the majority of people who went to see Up, knew it to be the film with all the balloons carrying a house. Up also has the luxury of a very well known production company making it in Disney PIXAR, which is also put on the poster to attract any people who are fans of PIXAR, but haven't heard or seen of Up yet, knowing its a disney film will instantly gain the film audiences. Another common convention of film posters is to have a slogan, representing the story of the film, on the poster along with the title. For films like Drag Me To Hell, a couple of short sentences have been used to swiftly describe the character seen on the poster, but on the poster for Burn After Reading, a short slogan has been used to give people whose first recognition of the film is this poster, a small taste of what the film is about, it also often relates to the genre of the film.
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